WE PLAN TO REVOLUTIONIZE THE AUTOMATION INDUSTRY, ENCOURAGING THE WORLD TO GO DIGITAL

We were set on the idea of coming up with something that would change the way installations were done in the world of professional entry system automation.

We liked the idea of creating a new hi-tech solution that would revolutionize the industry, giving the installer a great opportunity in terms of mechanical quality, a new experience associated with a new motor, and revolutionary electronics whose design would also simplify automation system connections and commissioning.

After all these years of channelling our passion into producing both AC and DC electromechanical motors, we felt it was our duty to create something different, above all something that would be unique in terms of control, power, use and energy efficiency.

While all our competitors were starting to invest in 24V DC electronics and motors, we wanted to take a step back and, most importantly, opted not to invest in 24V DC technology because we were the first not to believe in this technology. We regarded, and continue to regard, it as an old technology, one that's weak and expensive, especially for the performance it gives.

Armed as always with a highly innovative spirit and impressive experience as manufacturers of electromechanical motors, with a finger on the pulse of the industrial world and an eye on the new ideologies being adopted by industrial groups in the household electrical appliance field and beyond, we decided it was time we also looked at a completely BRUSHLESS-ORIENTED automation solution, with a permanent magnetic digital motor: a digital controller that would make the automation system fully controllable and secure, fit for heavy-duty use with very low power consumption.

After 5 years of research, heavy investments and putting the automation systems through their paces both in-house and independently, we are proud to present a gem of Italian-made technology, conceived, designed and manufactured here in these facilities where we all are today. 

We've grouped everything together under one name - ROGER BRUSHLESS - a new technological era that will leave a real mark on the way you market and install professional automation systems.